
Our brain loves to categorize and label things in order to make sense of the world around us. This process is known as cognitive categorization, and it helps us to quickly and efficiently process and interpret the vast amounts of information that we encounter on a daily basis.
One notable study on the brain’s tendency to label things was conducted by researchers at the California Institute of Technology and published in the journal Neuron in 2011. The study found that the brain uses a specific set of neurons to label objects that are similar in shape, regardless of their size or orientation. The researchers used functional magnetic resonance imaging (fMRI) to observe brain activity as participants were shown images of objects with different sizes and orientations. They found that the same set of neurons was activated regardless of the size or orientation of the objects, indicating that the brain was using a labeling process based on shape.
Another study on the brain’s labeling tendencies was conducted by researchers at the University of California, Los Angeles and published in the journal Social Cognitive and Affective Neuroscience in 2017. The study found that the brain has a natural tendency to label people based on their social status. The researchers used fMRI to observe brain activity as participants were shown images of people from different social groups. They found that the brain activated a specific area known as the dorsomedial prefrontal cortex (dmPFC) when participants were shown images of people from high-status groups, indicating that the brain was using a labeling process based on social status. This study suggests that the brain’s labeling tendencies can have social and cultural implications.
Labeling things helps our brain to organize information into meaningful and useful categories. For example, if we see an object that we recognize as a chair, our brain can quickly retrieve information about chairs, such as their typical shape, size, and function. This allows us to quickly and efficiently process information about the chair and decide how to interact with it.
However, this process of labeling can also lead to biases and stereotypes. Our brains can sometimes create categories based on limited information or past experiences, which can lead to inaccurate assumptions or beliefs about certain groups or individuals. It’s important to be aware of these biases and actively work to challenge and overcome them.

